How Video Content Can Enhance Your SEO

Whether you operate in a B2B or B2C environment, potential customers need to be able to find you online quickly and easily. In a previous article, we talked about how improving your company’s “findability” online is the job of Search Engine Optimization (SEO). There...

SEOs Best Kept Secret – Google My Business

Whether you operate in a B2B or B2C environment, potential customers need to be able to find your company website quickly and easily. After all, in today’s world, a majority of consumers begin their research of products and services online using Google or another...

How to Define and Find Your Ideal Prospect

Keeping the infamous “sales funnel” full is every marketing and salesperson’s challenge. To meet the challenge, many follow the approach that “if you fling enough mud against the wall, some of it has to stick.” Is that the right approach when it comes to filling your...